PopUP Forest: Times Square is a "crazy PR event for nature". A real woodland in the heart of New York City, this lively green space will support wildlife and delight urbanites - then after 3 weeks it will disappear.
The project's Kickstarter campaign received global media coverage, including CBS TV News, Paris Metro and German public radio. From Lima, Peru to Singapore to London, people were buzzing about the PopUP Forest.
We are building a large-scale, temporary nature installation in Times Square to connect New Yorkers to their wild neighbors. By showcasing the city's green assets, PopUP Forest: Times Square will contribute to a more resilient and livable city.